GOOGLE PIXEL 

Creating the global campaign identity for the launch of the new Google Pixel 2 phone.  
Tasked with creating a disctinctive, yet on-brand look for Google, the visual system inspired is by the phones unique color blocking design. The systems layouts are also inspire by responsive web design for mobile. Hardware is always front and centre, with key messaging scaled to fill all available negative space.





elihochberg.net

Sydney, Australia